Stanley Nelson, an award-winning documentary producer and leader of Firelight Media has a new documentary on Freedom Summer that premieres Tuesday night. Nelson taught me media production in the early 1990s at Howard University.
It’s Great When Your College Professor Can Still Teach You Something 22 Years After You’ve Graduated.
On the edge of my seat tonight learning about what was known as “Freedom Summer,” an effort to secure voter registration for residents in the state of Mississippi.
Honestly, before watching two interviews about a new documentary on Freedom Summer that premieres tomorrow night, I knew little about this milestone in American history.
And, I’m especially proud that my Media Production Professor from Howard University, Stanley Nelson directed the project.
It’s been nearly a quarter century since I sat in Professor Nelson’s class learning the right way to tell a story with moving images.
Now Professor Nelson’s at it again–teaching– this time his pupils are the millions who will be watching what is destined to be an award-winning documentary.
What we’re hearing this week is about the history of all Americans who were involved in ensuring that everyone has equal rights to public accommodations and in the case of Freedom Summer, is able to cast a vote and participate in the political process.
Looking forward to the Premiere of Freedom Summer tomorrow night on PBS’ American Experience.
Hats off to Professor Nelson and the documentary filmmakers at Firelight Media who tell stories about people, places and cultures that are underrepresented in the mainstream media.
Letter to the Editor sets the record straight on a home of journalism at University of Alabama.
An incorrect headline about the place where I work and a letter to the editor in today’s Tuscaloosa News raised some interesting points about journalism in the digital age where we post things online and often focus our training on preparing students mostly for content delivery in that online area.
The story appears to have been rewritten from a news release published the day before on the University’s web site.
Problem is- the story that appeared in the newspaper incorrectly stated in the headline that Nelson was the new “dean of journalism.”
Unfortunately, that wasn’t the only factual error in the way the story was presented. But, we’ll save those criticisms for another day.
Most of us who teach journalism suspected the challenge was in the headline writing.
Anyone with experience working in producing newspaper designs knows the most difficult headlines to write are those that must fit over one column of news copy. The small space does not lend itself to long names like “communication and information sciences.”
Those of us on the UA campus, usually just say “C&IS” But, that is not a recognizable acronym to the general public.
Even the word “communication” is too long to fit over that column.
So what’s a responsible newspaper designer to do?
The former director of UA’s School of Library and Information Studies (and a personal friend and colleague) Elizabeth Aversa attempted to set the record straight with a letter to the editor published today.
But, the web version of her letter appears to have been edited down. So one has to see the version in the “print edition” to get the full effect of her critique. The opening sentences of Aversa’s letter are very telling.
“Although thrilled to hear of the appointment of a dean for the College of Communication and Information Sciences at The University of Alabama, I am writing to correct the impression left by the headline “UA names Mark Nelson as new dean of journalism.” The College that Dr. Nelson will lead is very much more than an old-fashioned “journalism school.”
Aversa is correct that the College consists of five academic units, with the Department of Journalism being the oldest of the units.
But, the irony in her calling a journalism school “old-fashioned” is that those basic print production skills like writing headlines for newspapers that we have traditionally taught in a copyediting or editing class are claiming less and less attention in our class.
In fact, this fall, our editing classes will be spending a lot of time editing web content in our brand new Digital Media Center.
That leaves one to question– won’t that mean less time and practice in writing one-column headlines?
The answer is probably “YES.” There are many in our profession who believe newspapers are dying and don’t have much of a place in the “future of journalism.”
So, it behooves journalism educators to devote more time to instructing students on digital skills that are directed at web-based, mobile platforms as the places where more and more folks are getting their news.
Still, one has to wonder does that mean we will have more editing snafus like we saw last week at The Tuscaloosa News?
REWRITING THE HEADLINE
So, how would I have rewritten that headline?
Well, given that “communication” is too long, I would have focused on the fact that Nelson is Vice President of Student Affairs. It’s actually somewhat unusual for a vice president to leave that higher central administrative post and take a leadership role in a single unit.
They remember Boone as the very tough editor who gave me a chance to get started as a reporter right after finishing my journalism degree at Howard University in 1992.
Even before I launched into the world of broadcast journalism as a television news producer, there was the newspaper writing that I had learned to do as a news-editorial journalism major.
If I look back at those Free Press stories now, I will see that almost always my lede (the first paragraph of a news story) was rewritten. Mr. Boone made sure that I “nailed” the point of the story in that first paragraph.
The heavy editing of my copy did me some good, a lot of good.
The fact is Raymond Boone was well-acquainted (perhaps too acquainted) with my writing as he was a member of the journalism faculty at Howard University, before launching The Richmond Free Press.
The One Journalism Class I Had To Repeat
Even though I graduated cum laude from Howard U., there were two classes I had to repeat. Professor Boone’s Copyediting class was one of them.
Apparently, I was not acquainted quite well enough with the Associated Press Stylebook.
Yes, as a veteran campus reporter (and later editor-in-chief) for THE HILLTOP, I was insulted when I saw a “D” on my grade report (You have to make a C- or higher for a journalism class to count toward graduation).
Professor Boone and my father were friends long before I ever stepped foot on Howard’s campus. But, that didn’t mean Boone was going to cut me any slack.
A Stalwart for Advocacy Journalism
When we talk about what it means to do advocacy journalism, I will always point to Raymond Boone and his editorials as the best example how it’s done.
He was critical of many of those in power and even his rival newspaper publisher in town.
Boone was proudest of his effort to move the Free Press offices to a location that was within a few feet of the Media General headquarters (former owner of Richmond Times Dispatch) where the “corporate brass” for Times Dispatch worked.
FULL DISCLOSURE: I was a college intern at Media General’s now-defunct afternoon newspaper, The Richmond News Leader, in 1991.
In spite of a busy schedule this week, much of it out of town, I was pleased to make it back to Tuscaloosa in time for some potentially life-changing encounters and insights from the dozens who gathered this weekend at Tuscaloosa’s First Baptist Church.
Here are my FIVE (5) biggest takeaways from this year’s two-day conference:
1. Edna Ellison’s SEVEN Principles to Become a Writer on a Mission
I first heard Ellison, the author of 31 books and more than 400 articles, several years ago at this same conference. It was great to see her back in the conference line-up with a brand new book she co-authored with Linda Gilden, Called to Write: Seven Principles to Become A Writer On Mission.
This afternoon, from her new book, she shared seven principles to become a writer on a mission
Scripture Study: A Biblical Basis
Relationships: God, Self, Family and Others
Communication (Including Speaking and Writing)
Ministry (including our role as a “word professor)
Leadership (including writing for multiplication and duplication
I say “usual” because the topic of social media– Facebook and Twitter, in particular, has been a part of the SCWC for several years. (I’ve moderated discussions at past conferences)
But there are so many out there and many writing consultants simply say “you need to be there” without making a compelling argument WHY.
Price made that argument and a lot more in her 45-minute seminar this morning.
“Social media is not an island,” Price said. “It has to be integrated, part of a plan.”
According to Price, that plan starts by knowing exactly who your target audience is for your book or writing.
Gathering that demographic information is a key part of the development of a larger social media marketing strategy.
“Most customers are on social media,” Price said. “They’re searching and you want to be found.”
3. Deborah Malone’s Strategies for Marketing My Own Book
Georgia-based fiction writer Deborah Malone gave all of those at her session something to think about when it comes to getting the word out about our books, whether fiction or non-fiction.
Malone left no stone unturned as she explained everything from how to utilize a QR code to send potential readers to one’s web site to the way in which she contacts local libraries to organize events where she can read her books, which are tied to communities at popular destinations around Georgia.
Sometimes we, as writers, can forget the most basic things such as making sure our photos on our social media pages are up-to-date. Up until recently, I was guilty of that– having the same Facebook photo on my page for more than four years.
4. Don Aycock’s Suggestions for THINKING like a CHRISTIAN WRITER
A Friday afternoon severe thunderstorm let up just in time for me to get indoors and catch Don Aycock’s evening keynote last night.
“It’s a difficult thing to lose your words, ” Aycock said. “To write is to find your words.”
He reminded us that words can create and words can destroy.
As a reminder of how important what we do is, Aycock let us know that just like God has called us to be writers, He’s also called individuals to be our readers.
For Aycock, thinking like a Christian writer involves thinking about her writing as a sacred activity.
Quoting Tom Stoppard:
WORDS ARE SACRED THEY DESERVE RESPECT. IF YOU GET THE RIGHT ONES IN THE RIGHT ORDER, YOU CAN NUDGE THE WORLD A LITTLE
I think all of us at the Southern Christian Writers Conference want to “nudge the world” like Stoppard and Aycock are suggesting we can.
5. A Host of New Friends in the Christian Writing Area
As one of my colleagues noted today at lunch, some of the best lessons at a conference can come not from the speakers or facilitators, but the fellow attendees with whom you interact during breaks and meals.
Moderating a non-fiction book writer’s breakout session afforded me the chance to meet an author of a book on a Holocaust survivor in the Birmingham area, a Christian humorist and a writer from nearby Berry, Ala. who is preparing the story of her near-death experience.
THE REAL WORK BEGINS
Like any writers conference, this 2014 edition of the Southern Christian Writers Conference is just the beginning of the change that we as writers want to make in what we do.
We leave inspired to climb to higher heights with what we write hoping that we can report major progress in the days, weeks and months to come.
I certainly left today’s conference inspired, jumping right into a couple of writing projects awaiting me as I arrived home this afternoon.
Here are a few photos from LSU campus as the Scripps Howard Academic Leadership Academy continues in the Manship School of Mass Communication.
BATON ROUGE– The Scripps Howard Academic Leadership Academy provided an excellent opportunity for lessons in all things purple and gold.
In between learning about ourselves and leadership styles, there have been a few moments to interact with Mike, the LSU Tiger and take in the scenes around the Journalism Building, which houses the Manship School of Mass Communication.
Jerry Ceppos and his wife, Karen, welcomed 17 of us from around the country to Baton Rouge as we begin an intensive examination of what it means to be a leader of a journalism or mass communication (JMC) program in the 21st century.
In his brief opening remarks, Ceppos noted the large gap at JMC programs in need of qualified talent to provide leadership. He sees SHALA attendees as the ones who will “fill the gap” as they step up to the plate as department chairs, directors, assistant and associate deans and deans.
He challenged those of us in attendance to get involved in helping our institutions identify what we see as our signature programs or things we do the best.
Over the next three days, we’ll tackle topics such as inclusive leadership, institutional diversity, strategic planning, assessment and leading change.
It’s kind of a summer camp for college administrators in journalism.
For the next three or four days we’ll be talking about what it means to lead journalism programs like mine in an environment of rapid change both in media industries and in higher education.
“We started the academy to help the nation’s journalism and mass communication schools fill an increasing number of leadership positions,” said Mike Philipps, president and CEO of the Scripps Howard Foundation. “It is gratifying – and encouraging – to see so many alumni at the helm of these institutions where they are distinguishing themselves and improving the profession.”
As new college administrators, Paulson and Lloyd are joining me as academy participants.
Nearly 100 participants have graduated from the academy and hold various administrative positions at institutions around the country including the University of Florida, the University of Maryland, Elon University, The Pennsylvania State University, Hampton University and Northwestern.
“Nothing is more important to mass communication education than developing future leaders. That is the sole purpose of the academy, and its results already are apparent in dean, director and chair offices around the country,” said Jerry Ceppos, dean of the Manship School at Louisiana State University.
In a previous life, Ceppos was an editor at the San Jose Mercury News and an executive at what was Knight Ridder Newspapers.
Tonight he’s hosting all of the academy participants for dinner at his home.